diff --git a/app/models/item/dyeworks.rb b/app/models/item/dyeworks.rb
index a5ccb9d0..7908e582 100644
--- a/app/models/item/dyeworks.rb
+++ b/app/models/item/dyeworks.rb
@@ -20,26 +20,69 @@ class Item
     # Whether this is a Dyeworks item that can be dyed in the NC Mall ~right now,
     # either at any time or as a limited-time event. (Owls tracks this, not us!)
     def dyeworks_dyeable?
-      dyeworks_permanent? || dyeworks_limited?
+      dyeworks_permanent? || dyeworks_limited_active?
     end
 
     # Whether this is one of the few Dyeworks items that can be dyed in the NC
     # Mall at any time, rather than as part of a limited-time event. (Owls tracks
     # this, not us!)
-    DYEWORKS_PERMANENT_PATTERN = /Permanent Dyeworks/i
+    DYEWORKS_PERMANENT_PATTERN = /Permanent\s*Dyeworks/i
     def dyeworks_permanent?
       return false if nc_trade_value.nil?
       nc_trade_value.value_text.match?(DYEWORKS_PERMANENT_PATTERN)
     end
 
-    # Whether this is a Dyeworks item that can be dyed in the NC Mall ~right now,
-    # but only as part of a limited-time event. (Owls tracks this, not us!)
-    DYEWORKS_LIMITED_PATTERN = /Limited Dyeworks/i
+    # Whether this is a Dyeworks item that can be dyed in the NC Mall ~right
+    # now, as part of a limited-time event. (Owls tracks this, not us!)
+    #
+    # If we aren't sure of the final date, this will still return `true`, on
+    # the assumption it *is* dyeable right now and we just don't understand the
+    # details of what Owls told us.
+    def dyeworks_limited_active?
+      return false unless dyeworks_limited?
+      return true if dyeworks_limited_final_date.nil?
+
+      # NOTE: The application is configured to NST, so this should be
+      # equivalent to `Date.today`, but this is clearer and more correct imo!
+      today_in_nst = Time.find_zone("Pacific Time (US & Canada)").today
+
+      today_in_nst <= dyeworks_limited_final_date
+    end
+
+    # Whether this is a Dyeworks item that can only be dyed as part of a
+    # limited-time event. (This may return true even if the end date has
+    # passed, see `dyeworks_limited_active?`.) (Owls tracks this, not us!)
+    DYEWORKS_LIMITED_PATTERN = /Limited\s*Dyeworks/i
     def dyeworks_limited?
       return false if nc_trade_value.nil?
       nc_trade_value.value_text.match?(DYEWORKS_LIMITED_PATTERN)
     end
 
+    # If this is a limited-time Dyeworks item, this is the date we think the
+    # event will end on. Even if `dyeworks_limited?` returns true, this could
+    # still be `nil`, if we fail to parse this. (Owls tracks this, not us!)
+    DYEWORKS_LIMITED_FINAL_DATE_PATTERN =
+      /Dyeable\s*Thru\s*(?<month>[a-z]+)\s*(?<day>[0-9]+)/i
+    def dyeworks_limited_final_date
+      return nil unless dyeworks_limited?
+
+      match = nc_trade_value.value_text.
+        match(DYEWORKS_LIMITED_FINAL_DATE_PATTERN)
+      return nil if match.nil?
+
+      # Parse this "<Month> <Day>" date as the *next* such date: parse it as
+      # this year at first, then add a year if it turns out to be in the past.
+      #
+      # NOTE: This could return strange results if the Owls date contains
+      # something surprising! But the heuristic nature helps with e.g.
+      # flexibility if they abbreviate months, so let's lean into `Date.parse`.
+      match => {month:, day:}
+      date = Date.parse("#{month} #{day}, #{Date.today.year}")
+      date += 1.year if date < Date.today
+
+      date
+    end
+
     # Infer what base item this Dyeworks item probably relates to, based on
     # their names. We only use this when a new item is modeled to initialize
     # the `dyeworks_base_item` relationship in the database; after that, we
diff --git a/app/views/items/sources.html.haml b/app/views/items/sources.html.haml
index af526ed4..201a3657 100644
--- a/app/views/items/sources.html.haml
+++ b/app/views/items/sources.html.haml
@@ -80,6 +80,13 @@
 									"Dyeworks items are."
 							}
 								(Permanent)
+						- elsif item.dyeworks_limited_final_date.present?
+							%span.dyeworks-timeframe{
+								title: "This recipe is part of a limited-time Dyeworks " +
+									"event. The last day you can dye this is " +
+									"#{item.dyeworks_limited_final_date.to_fs(:month_and_day)}."
+							}
+								(Thru #{item.dyeworks_limited_final_date.to_fs(:month_and_day)})
 						- elsif item.dyeworks_limited?
 							%span.dyeworks-timeframe{
 								title: "This recipe is part of a limited-time Dyeworks " +
diff --git a/config/initializers/date_formats.rb b/config/initializers/date_formats.rb
new file mode 100644
index 00000000..bf383589
--- /dev/null
+++ b/config/initializers/date_formats.rb
@@ -0,0 +1 @@
+Date::DATE_FORMATS[:month_and_day] = "%B %e"