diff --git a/app/views/about/neopass.html.haml b/app/views/about/neopass.html.haml
index 97970a33..d31df606 100644
--- a/app/views/about/neopass.html.haml
+++ b/app/views/about/neopass.html.haml
@@ -13,19 +13,19 @@
Over time, Neopets is planning to send more users our way, and we want them
to have a smooth experience when they get here!
- So, new users will be able to click "Login with NeoPass" and use their
- existing Neopets account, instead of creating a new DTI username and
+ **So, new users will be able to click "Login with NeoPass" and use their
+ existing Neopets account**, instead of creating a new DTI username and
password. Existing DTI users can also link accounts if they want, too!
- We're also cognizant that a _lot_ of the pain points in using DTI right now
- have to do with transferring stuff between Neopets and DTI. It's possible
+ We're also keeping in mind that a _lot_ of the pain points in using DTI right
+ now have to do with transferring stuff between Neopets and DTI. It's possible
that this could set us up for other smoother experiences in the future, too!
## Links to NC Mall
- We're also planning to add a few links from DTI to the NC Mall, which we'll
- do our best to make thoughtful and unobtrusive. There's two main reasons for
- this!
+ We're also planning to add **a few links from DTI to the NC Mall**, which
+ we'll do our best to make thoughtful and unobtrusive. There's two main
+ reasons for this!
First off, when Neopets sends users our way, we don't want them to get
confused and stuck here. Existing DTI users know their way around NC, but new
@@ -33,13 +33,13 @@
designs onto Neopets.com.
The second reason is: we believe Dress to Impress is a critical part of the
- Neopets economy, and we want TNT to be able to see that, too. We'll include a
- lil code in the link so TNT can know people came from DTI, and can evaluate
- accordingly. (We expect this to be important long-term!)
+ Neopets economy, and we want TNT to be able to see that, too. We'll include
+ **a lil code in the link** so TNT can know which shoppers came from DTI, and
+ can evaluate accordingly. (We expect this to be important for us long-term!)
## Why now?
- Dress to Impress has always been a very small-staff volunteer project, and
+ Dress to Impress has always been a **very small-staff volunteer project**, and
it's been clear to everyone over the past few years that we're struggling to
balance DTI with the rest of our lives 😖 Work and life and family have their
own needs, and they've been increasing!
@@ -47,19 +47,20 @@
And so… there are reasons we're being careful talking about details right
now, but the gist is: we're hoping that partnering with TNT will not only
help improve the disjointed customization user experience, but can also be
- part of a more sustainable future for Dress to Impress long-term. I hope we
- can tell you more about it soon!
+ part of **a more sustainable future for Dress to Impress long-term**. I hope
+ we can tell you more about it soon!
- I know full well, and I'm sure you all do too, that partnerships between
- companies and their fan projects can be complicated. Sometimes it goes very
- well, and sometimes it goes very poorly. I promise I'm doing my best to
- represent you all, focusing on securing what's right for the community, and
- keeping in mind the importance of autonomy! We'll only do things we believe
- genuinely serve everyone, and we'll keep a critical eye as we go.
+ I know full well, and I'm sure you do too, that partnerships between
+ companies and their fan projects can be complicated. I promise I'm doing my
+ best to represent you all, focusing on securing what's right for the
+ community, and keeping in mind the importance of autonomy! We'll keep DTI
+ independent, only do things we believe genuinely serve everyone, and keep a
+ critical eye as we go.
- So, yeah! Here we go! We'll be working on this in the coming months, and I'll
- let you know more along the way. If you have questions, please email me at
- , and I'll do my best to help!
+ So, yeah! It's NeoPass time! We'll be working on this in the coming months,
+ and I'll let you know more along the way. If you have questions or thoughts,
+ please email me at , and I'll do my best to listen and
+ help!
Thanks as always, everyone. We'll talk more soon! 💖
_—Matchu_